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Learn about new developments in ad conversion and experience how our products have connected local businesses with valuable customers.

Cost per Acquisition vs Cost per Lead

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Cost Per Acquisition vs. Cost Per Lead

(Updated 10/25/2024) Whether you realize it or not, digital advertising is a part of our everyday lives.  Digital marketing has…

Top Chatbots in the Market: A Guide for High Performance Businesses

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Top Chatbots in the Market: A Guide for High Performance Businesses

Chatbots have evolved from being simple, scripted responders to powerful, AI-driven assistants. Across various industries—whether you're running a personal injury…

How Chatbots Enhance Brand Experience and Boost Website Conversions

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How Chatbots Boost Brand Experience & Conversions

Chatbots have become essential for brands looking to boost customer engagement and drive website conversions. These AI-powered tools streamline communication,…

5 Ways CTAs Improve Chat Conversations for Efficient Inquiry Sorting and Faster Customer Acquisition

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5 Ways CTAs Improve Chat Conversations for Efficient Inquiry Sorting and Faster Customer Acquisition

Chat conversations are pivotal for real-time customer interactions, helping businesses deliver fast and personalized responses. Integrating effective Call-to-Actions (CTAs) into…

How AI Lead Summarization Tools Can Save Time - Game-Changer for Law Firm Marketers

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How AI Lead Summarization Tools Can Save Time and Boost Productivity – A Game-Changer for Law Firm Marketers

As the legal industry becomes more competitive, law firm marketers face an uphill battle when it comes to managing and…

Top 4 AI Tools Every Marketer Should Know

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Top 4 AI Tools Every Marketer Should Know

As a marketer, staying ahead of the curve means embracing innovation. One of the most groundbreaking developments in recent years…

Google Analytics 4 Tutorial: How to Get Started Quickly

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Google Analytics 4 Tutorial: How to Get Started Quickly

Feeling overwhelmed by setting up Google Analytics 4 for your website? You’re not alone. While the platform may seem complex,…

10 KPIs for lead generation you should be tracking

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10 KPIs for Lead Generation that You Should Be Tracking

Updated on August 22, 2024 KPIs, or key performance indicators, are important for businesses to track when evaluating success in…

Google local services ads explained

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What are Google's Local Services ads?

Updated 08/12/2024 Google is continually iterating and designing effective solutions for businesses to reach potential customers and convert them through…

Boost Your Conversion Rates: Top Conversion Tools for Websites and Landing Pages

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Boost Your Conversion Rates: Top Conversion Tools for Websites and Landing Pages

A well-designed website or landing page is just the beginning. To drive conversions and turn visitors into customers, leverage conversion…

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