Case Study
How Alure Boosted Appointments with Blazeo
20+ Attorneys
200 years of experience combined
About Alure Home Solutions
Alure Home Solutions has over 70 years of experience in home improvement, providing superior customer service with a creative design team and skilled installers.
The Challenge
Initial Obstacles in the Appointment Process
Alure faced difficulty scheduling appointments with every lead due to time pressures, competition, and a wide range of buyer personas, including early-stage prospects and shoppers hesitant due to COVID-19. Additionally, their sales team was overwhelmed with manual follow-up tasks.
The Strategy
Implementing Blazeo's Live Chat Service
The strategy was to follow up promptly, accommodate different levels of buyer readiness, and increase lead-to-appointment conversions via online chat.
Allie tried two other call center services previously. To her dismay, they under-delivered catastrophically. She complains that other services would have - crazy hold times. They would send people to the wrong place, misinform clients, and miss sending notifications on calls, therefore potentially costing BBGA business and harming their reputation.
The Solution
Providing a reliable and on-brand service with Blazeo Voice
After rounds of disappointment with two different call center services, Allie and the BBGA Intake team found relief in Blazeo Voice service. They feel that they have found a service that they can trust to answer calls 24/7 like an extension of their team. The BBGA Intake team is especially pleased working with the Blazeo Voice team implementing custom details for different categories of calls to speed up their intake process. Blazeo’s US based voice agents capture important details such as statute of limitations, location, or something as simple as the correct spelling of customer names and contact details, which is often overlooked by other call center services despite being a critical component to develop and scale an intake funnel.
As Allie and the Intake team develop and iterate on their intake process, Blazeo Voice team walks alongside them, implementing important details that need to be incorporated into each call or lead delivery notification. The level of personalization Blazeo Voice team can achieve promptly has been very critical to the success of BBGA’s marketing and intake process.
"Blazeo customer service has been phenomenal. It’s far above anything we’ve had before."
Allie Jackson
Marketing Director at BBGA
The Results
Perfectly executed calls answered within 10 seconds or less
Using Blazeo Voice, BBGA fulfills the promise to pick up the phone 24/7, ie. whenever their clients are in need. Blazeo Voice agents are trained for BBGA’s specific needs and preferences, so when clients call, they are provided with a seamless customer service and intake process that embodies the firm’s reputation. With most calls being answered within the first 10 seconds, BBGA ensures that they are the go-to representation for personal injury victims and other legal needs of the larger Georgia community.